Enough is Enough is Enough…

Our last blog post here got such an unexpected response (in more ways than one), we’ve been somewhat slow to come back with more. While we never intended to appear to be gifting folks for bashing another marketer, it seemed to turn into a not so friendly public roast, so much so that we felt an apology was in order – to EVERYBODY, and including the marketer mentioned.

We’ve since edited out the name calling and negative remarks on our previous post,
we hope you’ll understand, and we’ll TRY not to be so controversial as we go
forward here. :)

We’ve written about “Following the wrong Joneses” and it seems the more our online
market grows and the more new marketers that enter the market, we’re beginning to
see more and more licensing violations on products – especially in the “ad swaps”
arenas that many marketers very active in, and are pushing to build their lists.

If you’re going to use a product to attract someone to your list, it would
be our suggestion (and advice) that you ADHERE TO THE LICENSING of that product.

While it may seem harmless, believe us, the authors and original marketers of
those products don’t think so.

We don’t like tattling all over the place, but we feel that to let things
continue unchecked is setting us ALL up for future disaster, and afterall,
if YOU are the one violating the license, it certainly doesn’t fare well
for your future with some very prominent Internet Marketers that you may well
want to do business with in the future.

Product devaluation has been a hot button and even we are accused of that, or
were moreso when we first started over 2 years ago, although we adhere to every
license and try to clarify it if it is confusing in any way.

Not that we are perfect by any means and at times we, too, have overlooked
something when it comes to dimesales or what we can give away, but aside from
the occasional flub, we are pretty picky about license adherence. :)

Folks, if you are a new marketer and are currently building your list via
ad swaps or giveaways, please, please read the license before putting your
name on something out there. If the license wasn’t passed with the product,
then go back to where you got it and ASK for it.

If a product doesn’t have a written license, do not attempt to give it away
or resell it without first contacting the author(s) and/or publisher(s).
That alone can save a reputation that has yet to be established in the
marketplace.

One of the common misunderstandings we encounter with our Wacky sales is
that we are in violation of suggested pricing by selling the PERSONAL USE
initially at a lower price than may be stated or requested.

Yet, when you add the one time offer (oto) rights, many times we are right
on the nose or in some instances even exceed the suggested minimum pricing,
but we’ve had to do our fair share of educating other marketers and now, of
course, we see others using our same methods and it’s become more recognized.

We’ve had some really seething mad marketers contact us about price devaluation
only to find out that we were in line. Once we took the time to explain how
things worked around the Wacky place.

These things happen.

But back to giving away products.

Whether you purchase them or not, read and adhere to licensing. If it states
it can’t be given away, don’t do it. You may feel you can get away with it on
the surface, and even build your list up with it, but trust us, other marketers
know – and we all talk too. :)

This is one time the Nike slogan “Just Do It!” isn’t beneficial to you.

If you think you’re in violation a product license, just DON’T DO IT! :)

Thanks for dropping by and please do leave a comment for your GIFT.

If you’ve been here before, your numbers will accumulate and you’ll get
new gifts with future comments.

We always appreciate your input.

~The Wacky Gang~

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2 Responses to “Enough is Enough is Enough…”

  • Don says:

    All in all this was a good informative post. However, MANY marketers really need to learn how to write their licensing in CLEAR, CONCISE terms. So many of them are vague and nondescript. They leave the buyer with many doubts…

    • The Gang says:

      AMEN BROTHER!

      Geez, Denise and I discuss this almost daily… and you would even think that some attorney would have “generalized” things by now too, right?

      We ALWAYS…yes, ALWAYS, contact a product owner (or where we purchased) to confirm licensing issues if we have a question. Many folks just barrel right over them and don’t care – we can’t afford to do that, and wouldn’t want to.

      This is where we feel we have shined after all this time. We try to address matters in a business-line manner and “do unto others as we would have them do unto us.” I’ve been accused of being a bit “Pollyanna-ish” in my lifetime, but always felt I would try to give someone the benefit of the doubt first.

      With sooo many new marketers coming along, things seem to be getting more out of hand. It’s unfortunate, for sure.

      Thanks for your comment

      We will be taking a break here, but will be back eventually to answer any unanswered comments.

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